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How to write a great property description?



When a potential guest lands on your website, you want to make sure that you provide them with all the information they need to make a booking. It is therefore important to have a property description that helps you achieve this. A good property description includes a lot of details about your facilities, amenities, and location.  

Here are some topics that we recommend you to include: 

  • Property: Highlight your property’s top amenities and comforts. From spacious rooms and air conditioning to 24-hour gyms and luxury spas; your guests want to know exactly what they can expect. 
  • Location: Guests want to know where you are located in relation to your area’s top attractions.  Provide plenty of details about what’s around you including walking distances and transportation options. 
  • Type of accommodation: Who is your target audience? Couples, business travelers, backpackers? Knowing your audience will help you highlight the features of your property that interest them most.

Use language that is clear to everybody and always review your description carefully before publishing!

 

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